过去二十年，品牌在电商上的核心能力是"投流"——买关键词、抢广告位、做搜索优化。在AI购物时代，这些技能的价值将大幅缩水。取而代之的是：你对于用户需求和痛点是否深刻，产品本身够不够好、用户评价是不是真实、退货率和投诉率够不够低。
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